{"id":3593,"date":"2021-04-29T00:01:00","date_gmt":"2021-04-28T22:01:00","guid":{"rendered":"https:\/\/celebrityhouse.cz\/?p=3593"},"modified":"2021-04-28T18:51:38","modified_gmt":"2021-04-28T16:51:38","slug":"braun-uvadi-designovou-edici-k-vyroci-100-let","status":"publish","type":"post","link":"https:\/\/celebrityhouse.cz\/index.php\/2021\/04\/29\/braun-uvadi-designovou-edici-k-vyroci-100-let\/","title":{"rendered":"Braun uv\u00e1d\u00ed designovou edici k v\u00fdro\u010d\u00ed 100 let"},"content":{"rendered":"\n

Sto let letos ub\u011bhlo od momentu, kdy si Max Braun otev\u0159el obchod a d\u00edlnu se spot\u0159ebi\u010di ve Frankfurtu nad Mohanem. Zna\u010dka Braun nyn\u00ed stav\u00ed na tomto d\u011bdictv\u00ed a limitovanou edic\u00ed oslavuje koncept dobr\u00e9ho designu, kter\u00fd je u\u017eite\u010dn\u00fd, funk\u010dn\u00ed, jednoduch\u00fd a p\u0159etrv\u00e1 nav\u017edy.<\/strong><\/p>\n\n\n\n

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Po\u010d\u00e1tky zna\u010dky Braun lze vysledovat do roku 1921, kdy si Max Braun otev\u0159el d\u00edlnu na opravu v\u00fdrobn\u00edch dopravn\u00edch p\u00e1s\u016f a sv\u00fdmi opravami jim prodlu\u017eoval \u017eivotnost. Jeho synov\u00e9 Artur a Erwin ve spolupr\u00e1ci s Ulmskou \u0161kolou designu nav\u00e1zali na tradici dlouhov\u011bkosti, spojili ji s lidsk\u00fdm n\u00e1hledem na v\u011bc a v roce 1951 p\u0159evzali spole\u010dnost vytv\u00e1\u0159ej\u00edc\u00ed design produkt\u016f zam\u011b\u0159en\u00fd na u\u017eivatele. Na rozd\u00edl od ozdobn\u00e9ho designu, kter\u00fd byl typick\u00fd v polovin\u011b minul\u00e9ho stolet\u00ed, p\u0159inesli na trh produkty, kter\u00e9 slou\u017eily praktick\u00fdm pot\u0159eb\u00e1m, zjednodu\u0161ily ka\u017edodenn\u00ed \u017eivot a mohly obst\u00e1t ve zkou\u0161ce \u010dasu. My\u0161lenku dobr\u00e9ho designu ur\u010den\u00e9ho svou formou a funkc\u00ed pro miliony lid\u00ed d\u00e1le rozv\u00edjel a zv\u011b\u010dnil v 70. letech \u0161\u00e9f designu Braun Dieter Rams a tyto principy se daj\u00ed pova\u017eovat za aktu\u00e1ln\u00ed dodnes.<\/strong><\/p>\n\n\n\n

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?<\/figcaption><\/figure>\n\n\n\n

U p\u0159\u00edle\u017eitosti oslav 100. v\u00fdro\u010d\u00ed vytvo\u0159ila zna\u010dka Braun designovou edici sv\u00fdch ikonick\u00fdch produkt\u016f v oblasti p\u00e9\u010de o vzhled a osobn\u00ed p\u00e9\u010de, dom\u00e1c\u00edch spot\u0159ebi\u010d\u016f, hodinek a hodin \u010di zvukov\u00fdch syst\u00e9m\u016f. V\u0161echny produkty z v\u00fdro\u010dn\u00ed kolekce maj\u00ed p\u011btiletou z\u00e1ruku (po registraci produktu na str\u00e1nk\u00e1ch v\u00fdrobce), kter\u00e1 potvrzuje z\u00e1vazek zna\u010dky Braun navrhovat a vyr\u00e1b\u011bt produkty tak, aby opravdu vydr\u017eely.<\/p>\n\n\n\n

\"Tento<\/figure>\n\n\n\n

Po ud\u00e1lostech posledn\u00edch m\u011bs\u00edc\u016f u\u017eivatel\u00e9 s\u00e1z\u00ed na kvalitu a \u00fa\u010del produkt\u016f a \u0159\u00edd\u00ed se heslem \u201em\u00e9n\u011b je n\u011bkdy v\u00edce\u201c. Proto ve sv\u00e9m st\u00e9m roce Braun v\u011b\u0159\u00ed, \u017ee je spr\u00e1vn\u00fd \u010das zah\u00e1jit ve\u0159ejn\u00fd dialog o dobr\u00e9m designu i mimo komunitu odborn\u00edk\u016f, a to p\u0159edev\u0161\u00edm inspirov\u00e1n\u00edm a zapojen\u00edm dal\u0161\u00ed generace student\u016f a u\u017eivatel\u016f. V pr\u016fb\u011bhu roku 2021 sdru\u017e\u00ed Braun v\u016fd\u010d\u00ed osobnosti ze sv\u011bta designu, m\u00f3dy a kultury, aby se pod\u011blily o sv\u00e9 n\u00e1zory na to, co dobr\u00fd design v dne\u0161n\u00ed dob\u011b znamen\u00e1 a jak m\u016f\u017ee pozitivn\u011b ovlivnit budouc\u00ed \u017eivotn\u00ed styl, vzd\u011bl\u00e1v\u00e1n\u00ed a sv\u011bt. Z\u00e1sadn\u00ed okam\u017eiky v \u017eivot\u011b zna\u010dky Braun si m\u016f\u017eete prohl\u00e9dnout na https:\/\/www.braun.cz\/cs-cz\/design-culture\/timeline<\/strong><\/a>, a to kdykoliv b\u011bhem tohoto v\u00fdro\u010dn\u00edho roku.<\/p>\n\n\n\n

\"Tento<\/figure>\n\n\n\n

D\u00e1my zcela pot\u011b\u0161\u00ed designov\u00e9 epil\u00e1tory Braun Silk-\u00e9pil 5, Braun Silk-\u00e9pil 9 nebo Braun Silk-\u00e9pil 9 Flex \u010di IPL epil\u00e1tor Braun IPL Silk-expert Pro 5, kter\u00e9 jsou ur\u010deny nejen k\u00a0epilaci nohou, t\u011bla a intimn\u00edch parti\u00ed, ale tak\u00e9 obli\u010deje. V\u0161echny epil\u00e1tory disponuj\u00ed omyvatelnou hlavic\u00ed, n\u011bkolika rychlostn\u00edmi re\u017eimy a dal\u0161\u00edmi chytr\u00fdmi funkcemi, kter\u00e9 zajist\u00ed dokonale hladkou poko\u017eku bez podr\u00e1\u017ed\u011bn\u00ed. Inovovan\u00e9 epil\u00e1tory v\u00e1s zaujmou sv\u00fdm minimalistick\u00fdm a funk\u010dn\u00edm designem, kter\u00fd v\u00a0sob\u011b odr\u00e1\u017e\u00ed filosofii zna\u010dky Braun. A proto\u017ee Braun sv\u00fdm v\u00fdrobk\u016fm v\u011b\u0159\u00ed, zakoup\u00edte je nyn\u00ed s\u00a0prodlou\u017eenou p\u011btiletou z\u00e1rukou. Rozmazlete se s\u00a0nov\u00fdm strojkem Braun, kter\u00fd v\u00a0sob\u011b snoub\u00ed eleganci, luxus a prvot\u0159\u00eddn\u00ed p\u00e9\u010di. Kolekci k 100. v\u00fdro\u010d\u00ed lze zakoupit ve vybran\u00fdch prodejn\u00e1ch a e-shopech, nap\u0159. na alza.cz<\/a><\/strong>.<\/p>\n\n\n\n

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    <\/div>\n","protected":false},"excerpt":{"rendered":"

    Sto let letos ub\u011bhlo od momentu, kdy si Max Braun otev\u0159el obchod a d\u00edlnu se spot\u0159ebi\u010di ve Frankfurtu nad Mohanem. Zna\u010dka Braun nyn\u00ed stav\u00ed na tomto d\u011bdictv\u00ed a limitovanou edic\u00ed oslavuje koncept dobr\u00e9ho designu, kter\u00fd...<\/p>\n","protected":false},"author":6,"featured_media":3604,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[15,18,2,10],"tags":[],"yoast_head":"\nBraun uv\u00e1d\u00ed designovou edici k v\u00fdro\u010d\u00ed 100 let - CELEBRITYHOUSE.cz<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/celebrityhouse.cz\/index.php\/2021\/04\/29\/braun-uvadi-designovou-edici-k-vyroci-100-let\/\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Braun uv\u00e1d\u00ed designovou edici k v\u00fdro\u010d\u00ed 100 let - CELEBRITYHOUSE.cz\" \/>\n<meta property=\"og:description\" content=\"Sto let letos ub\u011bhlo od momentu, kdy si Max Braun otev\u0159el obchod a d\u00edlnu se spot\u0159ebi\u010di ve Frankfurtu nad Mohanem. 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